101webtemplate

Proper planning is the key to assurring your website design goes as smoothly as possible. This is your opportunity to assess your goals for the website, and create a plan to achieve those goals. Below is a checklist of topics you will need to consider.

Checklist for launching a new Web site

• Do you have a URL (i.e. www.yourcompany.com)?
• Do you have a hosting provider for the URL?
• Do you have exisiting marketing materials and copy you could use for your Web site?
• Do you have a site structure developed?
  • The easiest way to achieve this is to create an outline of the structure you would like for your site.
• Do you have all the content for your site?
• Do you have your company information written out (About Us, Contact Info, Team, PR, etc.)?
• Do you need a database or e-Commerce developed for your Web site?
• Do you want/need photographic elements on your Web site?
• What are your marketing goals for this site?
  • Search Engine Marketing
  • Online Marketing
  • Off-line Marketing
• Who is your target audience?
• Are you planning on optimizing your site for search engines?
• When do you want to launch the Web site?
• What is your budget for the Web site launch?
• How often do you anticipate making updates to your Web site?

Checklist for planning an e-Commerce site

• Is your current Web site running on UNIX server, Windows server, or Other Type?
• Do you currently have a merchant account?
• How many products do you anticipate selling?
• Do you have/need images for your products?…if yes what format are they?
  • Do they need to be scanned?…or are they in web ready format?
• Do you need to track orders?
• Do you need to be able to update certain parts of your Web site on your own?
• What countries would you be selling products and services in?
• Do you want to create a client name and e-mail database?
• What are your marketing goals?

Marketing Checklist for New and Existing Websites

• What business are you in?
• What are your business goals?
• What are your marketing goals?
  • • Search Engine Marketing
      • Paid Inclusion
      • Pay-Per-Click Search Engines
      • Search Engine Optimization
    • Online Marketing
      • Link Exchange
      • Banner Advertising
    • Off-line Marketing
• Who is your target market?
• Have you performed research to find out who your target market is?
• How many new products and services are you planning for the next 12 months?
• Where do you imagine your potential customers finding out about your products and services (i.e. Web, tradeshows, print, radio, television, etc.)
• Do you have any current marketing materials (brochures, datasheets, white papers)?

Following the suggestions of these checklists will ensure your next online project goes smoothly. If you are interested in receiving a quote for any new projects you are researching simply fill out our Quote Request Form.